She's a Material Girl
Shopping with precision and steeped in style, a typical teen shows why lords of commerce follow young ladies
Photographs for TIME by Tom Wagner--Saba; click to view larger images
It's 10:50 on a Friday morning, but in the frantic world of teenage trendiness, time is almost running out for Norie Ono. With a fistful of yen from her boyfriend's account at the post office, where nearly all Japanese keep their savings, Norie starts her search for a new face at a sunglasses rack in a crowded suburban shopping mall. What is she really looking for? What does Norie want? [ READ THE STORY ]
THIS WEEK'S TABLE OF CONTENTS
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Young Japan Home
The Me Generation: The country's privileged youth are struggling to define what they want. Their efforts--both frivolous and fundamental--are already beginning to transform the culture
Day in the Life: What a 17-year-old girl does--and buys
Culture Club: Tokyo has taken over as the source of what's hip and happening for the rest of East Asia
Sound Factory: An Okinawa school turns out stars
Talk Talk: What teens are chatting about online
Not Playing Ball: A fresh generation is starting to shake up the hidebound world of Japanese baseball
Outside the Box: Breaking the education straitjacket
Viewpoint: Actress Youki Kudoh says respect the old ways
Viewpoint: Parents should examine their own ethics
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