The Miracle Worker
Mary Beth Cahill used blunt talk and discipline to bring back John
Kerry. No surprise from this working-class Catholic girl
By
KAREN TUMULTY | WASHINGTON
The President's Campaign: Bush in High Gear
Complete Coverage: Election 2004
Monday, Mar. 08, 2004
No one enjoys a chance to poke a little fun at the mannerisms of
Boston's Brahmin class as much as those who grew up in its
working-class shadows. Which is probably why the daughter of St.
Peter's parish in Dorchester, Mass., delivers such a wicked funny
impression of the deep patrician voice that was on the other end of
the line when she picked up the phone at home one Friday night last
November. "Mary Beth," she says, tucking her chin, locking her jaw
and dropping a register or two, "this is John Kerry." Mary Beth
Cahill knew why he was calling. The presidential candidate whom
everyone had once anointed the Democratic front runner was careering
toward oblivion. Kerry was about to fire his campaign manager and
wanted Senator Edward Kennedy's chief of staff to take over an
operation that was short on money, full of backbiting and left in
the dust by the Internet-and-anger-fueled phenomenon that was Howard
Dean. "So I showed up Monday morning," she says, "and that was that."
It was not the first time the former congressional-office
receptionist had got a 911 call from a desperate politician. At a
time when operatives can become as famous as the candidates they work
for, Cahill's is not a name you hear on the cable-and-best-seller
circuit. But few can match her record for turning around campaigns
that are just this side of hopeless. And she was one of the few
people left in Washington who shared Kerry's belief that his luck
hadn't run out. "She felt it was winnable," Kerry told TIME. "She
distinctly felt that, as I did. But we knew we had to make some
adjustments."
That's a delicate way of describing the upheaval that took place when
Cahill arrived the following Monday morning at the shabby Capitol
Hill town house that serves as campaign headquarters. Three months
later, Kerry finds himself with 18 primaries and caucus wins under
his belt and could be on the verge of clinching the nomination.
Campaigns are won by candidates, of course, but someone had to come
up with and stick to a plan that would have Kerry standing in just
the right spot if lightning struck. That was Cahill's job, and the
against-the-odds strategy that she executed paid off in ways that
more than justified the confidence Kerry had placed in her. "It just
liberated me," Kerry says of her arrival. "It completely liberated me
to focus on my message and focus on the energy I needed to put into
day-to-day campaigning and on the people I was meeting. To not be
distracted, to be able to really just give it 100% focus, which is
what it takes. It helped to make me a better candidate."
In pulling it off, the 49-year-old woman with a shock of prematurely
white hair has brought back into fashion the fundamentals of
politicsthe organization and discipline that seemed quaintly last
century when stacked up against the technology and passion and money
that Dean had going for him. But it's her personal toughness that the
politicians who have relied on her talk about more than anything
else. Vermont's Senator Patrick Leahy credits that quality with
pulling him through his most difficult race ever. He hired Cahill to
run his 1986 re-election race when, after barely winning his first
two Senate runs, he found himself up against four-term Governor
Richard Snelling, one of the state's biggest vote getters. It was
Cahill's first chance to run a big race, and it was getting national
attention because Leahy had been pegged as one of the most vulnerable
Senators in the country. "She just told me what I was going to do and
gave me that look, and I said, 'All right,'" Leahy says. "To this
day, people consider it the best-run campaign in Vermont history."
When Snelling hired an ad firm known for its attacks, Cahill put up
pre-emptive ads lamenting the prospect of negative campaigning in a
state known for civilized politics. "The poor guy got so flustered,
he didn't know what to do," Leahy recalls. "People were coming up to
him saying 'We don't do this in Vermont.'"
Toward the end, the exhausted Leahy wanted to coast, pleading he
didn't need to make yet another trip to a small town he had already
been to half a dozen times. "Why am I dragging myself down there
again?" Leahy protested. "I'm going to win anyway." Cahill cut him
off: "Do you want to win, or do you want to win big?" He trounced
Snelling on Election Day by 29 points. Four years later, Cahill
engineered an equally unlikely landslide for Rhode Island's eccentric
Claiborne Pell.
Cahill grew up in a part of Boston where politics "comes with your
mother's milk," says Father Robert Drinan, the former Congressman of
antiwar fame. He hired Cahill to answer phones in his office in 1976,
when she graduated from Emmanuel College, a Catholic institution that
was still all women at the time. The daughter of an Irish immigrant
autoworker at General Motors' Framingham factory and a
first-generation Irish-American homemaker, Cahill attributes her
bossiness to being the eldest of six children (three boys, three
girls) and says she honed her political reflexes at a dinner table at
which "you were expected to have an opinion and you were expected to
be able to defend it." When the Roman Catholic Church ordered Father
Drinan and all other priests out of politics, she stayed on doing
constituent work and organizing campaigns for his successor, Barney
Frank, and then went on to a string of political jobs that included a
stint running EMILY's List, a fund-raising powerhouse that trains and
raises money for women candidates. She also ran Bill Clinton's White
House liaison operation, handling various constituency groups,
including business. While working on China trade policy, she met her
future husband Steve Champlin, a lobbyist for the Duberstein Group,
but the two didn't really start to get to know each other until they
found themselves with time to kill at the Seattle airport after the
riotous WTO talks of 1999. Their courtship played out in a uniquely
Beltway fashion. She asked him to the White House Millennium Ball.
("Not too much pressure," she laughs.) In less than a year, they were
married.
When Cahill landed at the Kerry campaign, it needed a battle
planand a peace plan. Fighting within the campaign had become so
bad that the factions had drafted dueling versions of Kerry's
announcement speech. The feuding provided plenty of material for
reporters, to the point where focus groups in New Hampshire started
telling pollsters they couldn't see handing the country over to
someone who couldn't even run his own campaign.
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