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Still, there is something potentially creepy about Miss Match's premise. When a co-worker asks Kate, "Has it ever occurred to you that some people actually enjoy being alone?", Kate responds with a swift, cheery "No." Brooking no objections, Kate is a radiantly relentless dictator of love. She's pretty, she's perky, she got her job through her rich lawyer daddy (Ryan O'Neal); we should hate her. But here is where Silverstone makes the show. Reese Witherspoon--Silverstone's successor as Hollywood's pixie of choice--has made a career of playing such characters (Election, Legally Blonde) with a stylized, satiric wink. Silverstone plays it perfectly straight and dares you to sneer instead of melt. And she wins. We ignore that most of Kate's setups fail and that, Cupid that she is, she can't see that her puppy-eyed architect client (David Conrad) is her dream guy. It makes no sense, but Silverstone's and Miss Match's charms make you see the show's flaws as strengths. That's love for you. --Reported by Jeanne McDowell/Los Angeles