Marketing: Starbucks: Coffee, Tea, CD?

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And Starbucks faced a p.r. mess recently when news reports said it had "banned" Bruce Springsteen's new album because of a sexually suggestive song; Lombard denied the claim. Last month Springsteen joked in concerts that his album would instead be available "at Dunkin' Donuts and Krispy Kreme stores everywhere." Despite the Boss brouhaha, Suzuki is eager to try the new media-bar gimmick. "If I have time, I'd probably enjoy making my own compilations," she says. "But for now, I just walk in, see it and buy it." That's music to the ears of Starbucks executives.

 

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