Numbers: Aug. 22, 2005

$15.2 billion

Amount major cigarette makers spent on advertising and promotions in 2003, up 21.5% from 2002 and the most ever reported

$72.9 million

Amount the manufacturers spent in 2003 on ads intended to reduce youth smoking, down 1.8% from 2002

1.5 million

Homes situated within the boundaries of national forests in 2000, triple the number in 1950

17

Percent of national forests that are private property

$100 million

Ticket price for a proposed trip around the moon, on a ship like the one below, run by a private U.S. firm and the Russian Space Agency

2

Tourists who have paid $20 million apiece to orbit Earth, since 2001

50

Consecutive hours a man played games online in a South Korean cybercafé before he died of heart failure

28

His age, in years

Sources: Federal Trade Commission (2); University of Wisconsin-Madison (2); New York Times (2); Reuters (2)