Living: Turning Brown, Red and Green
(2 of 2)
What hairstyling and beauty firms understand, though, is the potential in the fast-coloring trend for combing out big bucks. Industry giants, such as Vidal Sassoon, Clairol and Revlon, along with smaller firms like San Francisco's Kryolan, Minneapolis' Aveda and Milwaukee's Amage Cosmetics, racked up sales of $27 million in erasable hair colors in the year that ended in September. Clairol Marketing Director Maude Simard anticipates seeing a blitz of new on-and-off coloring products hit the stores over the next six months. She estimates that sales of the novel products will soon reach 18% of the entire hair-coloring market, which totaled $350 million last year. Whatever shocking temporary shades may soon turn up, in a certain light they all appear green.
- « PREV PAGE
- 1
- 2
Most Popular »
- Why Obama Has to Worry About Polls
- How Panera Bread Defies the Recession
- Israel vs. Hizballah: Drumbeats of War
- In Germany, a Disturbing Rise of Right-Wing Violence
- The Pentagon Prepares for a Missile Attack from 'Iran'
- Lindsey Graham: The Senate's New Republican Maverick
- The '00s: Goodbye (at Last) to the Decade from Hell
- A Pariah No More: Serbia Bids to Join the E.U.
- Domestic Terror Incidents Hit a Peak in 2009
- Sony's Robot-Cam: Partying Without a Photographer
- How Panera Bread Defies the Recession
- Rehabilitating Joseph Stalin
- In Germany, a Disturbing Rise of Right-Wing Violence
- Holland's Plan to Cut Traffic: A Tax on Every Kilometer Driven
- Lindsey Graham: The Senate's New Republican Maverick
- A Pariah No More: Serbia Bids to Join the E.U.
- In Cleveland, Worker Co-Ops Look to a Spanish Model
- Domestic Terror Incidents Hit a Peak in 2009
- New Job for Ex-Soviet Pilots: Arms Trafficking
- Tapping Into India's Growing Alcohol Market
Top Stories on TIME.com
Quotes of the Day »
RSS