Business Books

A few companies will thrive during the recession, and it won't be by accident. The author, a partner at Bain, a consulting firm, wants to help CEOs maximize their chances of success by offering analytical tools to position their firms. Time to acquire weaker competitors or divest nonessential assets? Three factors (the downturn's impact on your industry, your company's strategic position and the financial strength of your firm) should guide your actions. Firms that reinforce their core business and spend wisely will be rewarded: "When the recovery finally comes--and it will-- they will be ready."