Last week in Cambridge, Mass., Dean Wallace Brett Donham of the Graduate School of Business Administration of Harvard University announced the Harvard Advertising Awards for 1925.*
The chief prize (gold medal) was given "for distinguished personal service in advertising" to Ernest Elmo Calkins, President of Calkins & Holden, Manhattan agency. Originally a printer, Mr. Calkins studied art because he knew that good typography must follow the principles of design. In 1902 he went into partnership with Ralph Holden. Together they worked out the...