Magazine content is available exclusively for TIME subscribers.Business: New Era's End
In April 1929, New Era Motors, Inc. was formed. Heading it was an archpromoter of the New Era, Arch M. Andrews. It was the year that Promoter Andrews, one day in Chicago, announced to friends that he was 50 years old and 50 times a millionaire. Hard indeed would it be to trace the course of either Promoter Andrews or his fortune during those 50 years but Andrews acquaintances readily believe his story that he made his first money doing a song & dance number with his brother in the back rooms of Chicago...
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