Business: Barnum of Bread

At one end of London's gastronomic spectrum stands Fortnum & Mason, which specializes in the world's most elegant delicacies; its salesmen wear morning coats, ship such rarities as boar's head in aspic and breast of Scottish grouse to all corners of the globe. At the other end are London's ABC shops, a chain of 164 cheap self-service tearooms. This week the Piccadilly prince is about to marry the tearoom Cinderella. The man who brought Fortnum & Mason and ABC shops together: Canadian-born Willard Garfield Weston, 56, owner of Fortnum & Mason and boss of Britain's huge Allied Bakeries, who is known...