New Ideas

Tour Lure. To lure more tourists, Wyoming's Commerce and Industry Department last week sent out the first of 250,000 free copies of a 16-page color comic book sketching the joys and beauties of the state. The book shows an average American family on vacation—father, mother, daughter and son ("Daddy, stop!

1 see a bear!"). With the book, which cost $7,500, Wyoming hopes to make tourism, now the state's third biggest industry, still bigger.

Nickel Knack. Several Los Angeles industrial plants are installing the first of 1,000 vending machines to sell nickel-sized tablets called "Kevo-Etts." Four of the tablets, which contain sea kelp, soya, dextrose, yeast and pepsin, are said by their inventor to supply all the nourishment, vitamins and minerals of a complete meal. Price: 5¢ for four.

Flash Test. To help camera users eliminate poor pictures caused by faulty flashbulb connections, Westinghouse brought out a bulb to test synchronizers on cameras, the first such simple testing device. The bulb fits in either smooth-surface or threaded sockets. Price: 22¢.