The Marketplace: New Products

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> For the housewife who feels like the Sorcerer's Apprentice every time she mops the floor, there is SiphO Products' Aqua-Vac—an automatic, nonelectric floor washer and dryer. Hook one end of Aqua-Vac's 20-ft. vinyl tube to a special adapter on the faucet in the kitchen sink, turn on the water, and the cellulose sponge at the business end spreads water over the floor to make a lather with previously sprinkled scouring powder. When the swabbing is done, a twist of the faucet adapter turns Aqua-Vac into a siphon that slurps up the dirty water, empties it in the sink, leaving the floor clean and dry. Says Family Circle Magazine: "The greatest thing since sliced bread." Price: $14.95.

>For the housebound housewife, trapped in Outer Suburbia without a car and still desperately in need of a bobby pin or a bottle of shampoo, the Shopmobile will soon be rolling to the rescue. Built for the McCrory Corp., which controls a nationwide empire of retail stores including Lerner Stores, Economy Auto Supply and 600 five and tens, this 1962 version of the old country peddler looks like a city bus with show windows, has hip-wide aisles and every available inch of interior wall space festooned with hardware, notions, toilet items, toys. It will also carry a catalogue from which bulkier merchandise may be ordered for delivery next time the Shopmobile comes around. The first Shopmobile will go into action this week in Orlando, Fla.