Magazine content is available exclusively for TIME subscribers.MANAGEMENT: Cocktails for Two
If an employer wants to avoid labor trouble, he should invite the president of the local union to join his luncheon club. If he really hankers for industrial peace, he should get the union leader's daughter enrolled in a fashionable dancing school.
Does that sound silly? It isn't, argues A. (for Abraham) A. (for Abby) Imberman, a Chicago public-relations man, in the January issue of the Harvard Business Review. Imberman, who has had several unions as clients, maintains that labor leaders' more violent anti-company feelings are often prompted by the failure of their communities to accept them and their families...
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