Television: The Word Jockey

Paul Gibson, 50, a breezy, blond-mustached one-man show, sings no songs, spins no disks, reads no news, conducts no interviews, but manages somehow to keep 23 sponsors happily shelling out for his 13 mellifluous hours a week over Chicago's WBBM. A self-styled "word jockey," Gibson just talks, about anything from sex to Sputniks. After 16 glib years on radio, he is now also talking on TV. "Don't bother to look at me," he assures fans on his 45-minute daily early-morning show. "I'll tell you if something is on-camera that you must see. Go ahead, take a shower, change the baby's diaper."

Stones...