Magazine content is available exclusively for TIME subscribers.Newspapers: The Top U.S. Dailies
A great newspaper is more than a garbage can liner . . . more than a fish wrapper . . . more than a paper doll . . . more than a child's kite.
It would be hard to find fault with any one of the propositions advanced by the San Francisco Chronicle in a series of promotion ads. But the Chronicle was unable—or unwilling—to go one long step farther, to spell out what a great newspaper is, rather than what it is not.
Many newspapers and many newsmen have tried to define greatness, and...
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