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Education: Vegetables
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So well did they advertise that last year, 42 years after Lydia Pinkham's death, the gross value of the business was four millions. Thousands have obtained photographs of Lydia Pinkham, signed "Yours for Health." Grateful women chant their Pinkham slogan: "A baby in every bottle,"
Two of her sons died before her. Seven years before she died, she "spelled down" a whole churchful of people at Lynn, the last opponent to fall being a young student named Gove. When this young man asked, soon after, for the hand of Aroline Pinkham, Mrs. Pinkham consented. It was these two who carried on the vegetable compound business; and their daughter, Lydia Pinkham Gove, intrepid transcontinental air passenger, is advertising manager and purchasing agent today. Lydia Pinkham Gove it is who edits and publishes as display matter the heartfelt testimonial letters of Mrs. Ed Daugherty of 1308 Orchard Ave., Muscatine, la. ("I am on my eleventh bottle"); Mrs. P. W. Carr of 721 West Powers St., Muncie, Ind. ("I tell every woman"); Mrs. M. Riessinger of 10004 Nelson Ave., Cleveland ("After taking four bottles I weigh 116 lb."). She it is, a faithful granddaughter, who computes that "if all the bottles of Lydia E. Pinkham's Vegetable Compound sold in 1925 could be placed end to end they would make a column as high as the Woolworth Building, with enough left over to extend from Lynn, Mass., to Cleveland, Ohio."
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