TRAVEL: Home Away from Home

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The Grand Tour. The company has grown in other ways. No longer dedicated solely to the care and feeding of wealthy voyagers on the Grand Tour, it is keyed to the mass market, the growing number of modestly paid young Americans out to see the sights "while they can still enjoy it." (Where five years ago only ½ of 1% of U.S. travelers were stenographers according to their passport classifications stenographers now make up 8% of the total.) To its dozens of services American Express has added some new ones It arranges sightseeing tours of American sailors on shore leave, ships delegations of G.I.s to the Holland bulb fields, arranges safaris in Africa.

Last week President Reed was working on a new project: travel to Russia. It is estimated that as many as 100,000 Americans would like to travel through the Soviet Union. If international conditions permit, and if he can work out a deal with Russia's official Intourist agency, Reed hopes eventually to be sending tourists on vacation trips to Moscow.