Magazine content is available exclusively for TIME subscribers.DISK JOCKEYS: The Big Payola
If the pampered jades of Asia had turned up in Miami Beach last week they might have melted with envy. One of the most pampered trades in the U.S.—the disk jockeys—had come to town 2,500 strong, and Big Daddy, in the shape of U.S. record companies, was there to take care of them. Officially, the jocks were attending the Second International Radio Programing Seminar and Pop Music Disk Jockey Convention. Actually, the convention was attending them.
When each D.J. showed up, RCA Victor handed him $1,000,000 in "play money," but the scrip...
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