CORPORATIONS: Money in the Box

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Each of the Monopoly players now personally owns about 15% (168,000 shares) of Seeburg's outstanding stock, and together their families control perhaps 45%. Coleman and Siegel have already given Seeburg hearty shots in the arm by introducing stereo jukeboxes, getting into the profitable cigarette vending business, giving new financial backing to Seeburg dealers. In the 1958 fiscal year ending this month, they expect Seeburg to earn only about 50¢ a share, owing mainly to the cost of scrapping unprofitable old products. Next year, with enough stereo orders already to run at full production well beyond the current quarter, they expect Seeburg to triple earnings.