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As Billy Carter and Roger Clinton have taught us, First Brothers are supposed to be screw-ups. (We're watching you, Marvin Bush.) Now, in a nice postmodern twist, even fictional presidential brothers are causing headaches. JOE ESTEVEZ, sibling of West Wing Oval Office sitter and lefty activist MARTIN SHEEN, recorded a very Sheen-like voice-over for a convention ad touting the decidedly right-wing Hunting and Shooting Sports Heritage Foundation. While it's not Estevez's fault that he sounds exactly like his brother, a firearms-industry representative says the hire was no accident. "Let's just say this: We really liked the voice because we thought it would be recognizable for people to associate with." Estevez has been an actor for years, in such works as Bimbo Movie Bash and Slaves of the Vampire Werewolf. He even stood in for his brother on Apocalypse Now. Sheen, acting presidential, refused to comment on the ad.