The Best and Worst Super Bowl Ads

Advertising Blitz

As seems to be the case just about every year, it was the Super Bowl ads that kept audiences glued to television screens. TIME's Jim Poniewozik was one of those who carefully watched and evaluated every ad of the evening. Here's his take on the best of the best from this year's Super Bowl of advertising

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Super Bowl XLII

It wasn't just the game that mattered Super Bowl Sunday. TIME takes a look at the real reason to watch the big game