Omiru

Focused on "real style for real people," Omiru doesn't just tell you what the fashion trends are — it helps you figure out what actually looks good on you. High-waisted pants aren't flattering on most people (in fact, 70% of people polled by Omiru won't be wearing them this year, even though they're back in style), but horizontal stripes can be (they don't make you look fat if they're narrow). The site recommends dresses for curvy petites and accessories for your little black dress. Sure, tips like these are sprinkled throughout more mainstream fashion sites like Glam and Style, but Omiru's laser focus on practical fashion advice makes it a don't-miss.

—Anita Hamilton