10 Big Recession Surprises (Clue: One Involves Sex)
What used to be is no more as recession wears on. Nail jobs and sex are out, while movies and organic food are in
Certain beauty products, like lipstick and cosmetics have lived up to their recession-resistant reputations. But others have not and the industry overall is under unusual pressure. This may be best illustrated by the sharp falloff in revenues at nail salons, long a recession stalwart. Nail salons have seen revenue plunge 25% this year, says Bill Patterson, a Mintel analyst. Even more striking, he notes, is that there has been no corresponding increase in over-the-counter nail-coloring products. Fancy nails, it seems, just have not been a priority in this recession possibly because many struggling women aren't in the mood to be flashy, but more likely, says Paterson, because "they'd rather go without nail coloring than do a bad job themselves."
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