Outrageous PETA Stunts

In a new PETA ad out this month, Atlanta Falcons tight end Tony Gonzalez and his wife bare it all in the name of animal awareness. To mark the latest in a long line of eye-opening publicity campaigns, TIME takes a look at 10 of the organization's most shocking stunts

Happy Mother's Day!

top 10 peta

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Nothing makes for a cheerier Mother's Day celebration than invoking the plight of caged pigs. In 2008, PETA put a naked pregnant woman in a pen in London to encourage people to eat vegetarian — and to call attention to the fact that all days are bad days for knocked-up sows. The temperature in London at the time was a brisk 40°F, suggesting that the exhibitionist who played along may have been as nutty as whoever dreamed up this act of lunacy in the first place.

See an interview with an undercover animal-rights investigator.

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