The Best and Worst Super Bowl Commercials of 2010

TIME TV critic James Poniewozik grades the ads of Super Bowl XLIV

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Bridgestone, 'Whale of a Tale'

By James Poniewozik Sunday, Feb. 07, 2010

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It's easy to see where the jokes in a typical Super Bowl ad are going, so high marks to this one, in which three guys use the braking capacity of Bridgestone tires to catapult an orca back to his ocean home, leading to the out-of-nowhere line, "Now that was a bachelor party!" Killer, whale.

Grade: A

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