TIME's Hollywood Covers

March 18, 1940

Cover Story Excerpt:
Hollywood's No. 1 box office bait in 1939 was not Clark Gable, Errol Flynn or Tyrone Power, but a rope-haired, kazoo-voiced kid with a comic-strip face, who until this week had never appeared in a picture without mugging or overacting it. His name (assumed) was Mickey Rooney, and to a large part of the more articulate U. S. cinemaudience, his name was becoming a frequently used synonym for brat... Read the full story.