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January 19, 2004 Health
photo essay
Animal Attraction
There's more than one way to make hay, as birds, bees and bonobos know
graphic
Where Our Sex Drive Comes From
Mapping the origins of sex drive on the human body
remedies
Love Potions
A guide to some of the medical treatments available for what ails our libidos
self-test
The Passionate Love Scale
Determine just how you feel about that special (or ex-special) someone
THE CUDDLE HORMONE

Endocrinologists have known for years that oxytocin, released by the pituitary gland, ovaries and testes, helps trigger childbirth contractions, milk production during nursing and the pelvic shudders women experience during orgasm (and possibly the contractions during male orgasm as well). The hormone is believed to play a vital role in mother-child bonding and may do the same for new fathers: oxytocin surges when a new dad holds his bundle of joy. Some researchers also think of oxytocin as a cuddle chemical. Preliminary studies by psychiatrist Kathleen Light at the University of North Carolina have found that oxytocin levels rise after couples hold hands, hug or watch romantic movies. It also may be what makes you want to stay with your partner until the morning after sex. Those who can relate to Billy Crystal's "How long do I have to lie here?" scene from When Harry Met Sally might question whether oxytocin affects both genders equally.

But there's increasing evidence that oxytocin is also involved in deeper bonding. It certainly plays that role in a much studied little rodent called the prairie vole, which is famous for its fidelity to its mate. The critter's brain releases a rush of oxytocin as it bonds with its beloved. Block the chemical, and voles fail to make a connection. Inject more of the hormone, and they fall for each other even faster.

A similar kind of imprinting might take place in humans. "Oxytocin release may help us bond to certain features in our partners," says Pfaus. "It's probably part of the mechanism that generates the template of what we find attractive." The next time you see your partner or someone like your partner, he theorizes, "the oxytocin is activated. It doesn't mean you have to be aroused. You just think, God, what a beautiful woman"—which might explain why we're attracted to the same type over and over.

ATTRACTIVE AROMAS?

Probably the most controversial issue in the chemistry of sexuality is the role of pheromones. In 1971 the University of Chicago's McClintock, then a Wellesley undergraduate, proved scientifically what women in dorms had known for decades: menstrual periods become synchronized when women live together. It's probably because of pheromones, she said—olfactory chemicals that we can detect even though we're not aware of them. In 1998, she did experiments that proved this hypothesis, but, unlike animal pheromones, no human versions have been isolated.

Because menstrual cycles and sexuality are part of an overall system, it's possible that pheromones could trigger desire. Perfumemakers that market pheromone-based scents have latched onto this notion. It's plausible, says Altman, "but I don't think the science is very good on it." Pfaus agrees: "I hope it's true. Totally on faith, I believe it. The problem is that the scientist in me says, 'O.K., but what are these pheromones, and who has shown it?'"

A DOUBLE SHOT OF LOVE

A newly identified substance that has captured Pfaus's interest is alpha melanocyte polypeptide, also known as melanocyte-stimulating hormone (MSH). In clinical trials, this pituitary hormone had the dual effect of giving men erections and heightening their interest in sex. Pfaus is studying a synthetic version for Palatin Technologies of Cranbury, N.J., which is developing it as a nasal spray. "It's astonishing that you have a little peptide that has such a big, specific effect," he says. It interacts with dopamine, but how, precisely? "We don't know," he says.

Like all substances that promise to increase desire and performance, whether they are prescription drugs or folk aphrodisiacs sold next to the cash register at the quick-stop store, MSH is tough to investigate because of the placebo effect. As Procter & Gamble discovered with its testosterone-patch study, arousal and desire are so entangled with one's state of mind that it's tough to figure out cause and effect. Says Altman: "If you're in a tribal society and taught that something is an aphrodisiac, it probably will be. But someone in Los Angeles taking the same thing probably won't get the same effect."

Maybe that's just as well. For those who suffer from a lack of interest in sex, like Roslyn Washington, it's great to have a treatment that works. But like the women in the testosterone study who responded to a placebo showed, the real point is to create a sex life that works. Feeling is believing, and vice versa. We experience attraction and sexual desire as a sort of magic, a phenomenon filled with delightful mystery. And if scientists continue to be overwhelmed by the complex interplay of dozens of substances percolating from mind to body and back, that keeps the mystery nicely intact.

— Reported by Sonja Steptoe/Los Angeles

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