Local olives have been pressed into oil since Roman times. But the ancients did not package the plant nearly as well as Olia, tel: (972-3) 522 3235. Israel's first haute olive-oil boutique stocks 12 premium blends, as well as flavorful olive tapenades infused with Parmesan cheese or za'atar (a salted herb mix incorporating a local variety of oregano). There's also a new collection of shampoo, face scrubs and the like, made with 100% organic oil.