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title: Is Sugar as Bad for Kids as It Is for Adults?
description: It seems like kids can eat sugar all day without feeling any impact. But can their bodies withstand the negative health impacts it causes in adults?
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article:modified_time: 2026-03-31T12:01:48.981Z
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twitter:description: It seems like kids can eat sugar all day without feeling any impact. But can their bodies withstand the negative health impacts it causes in adults?
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![](https://static.time.com/v3/assets/bltea6093859af6183b/bltdea71b329b4c02c5/698a00b397cdff61196b9526/donuts-child.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# Is Sugar as Bad for Kids as It Is for Adults?

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> Last updated: August 2026.

## TIME Newsletters: Reference Facts and FAQ

### Definition

TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. Readers can join any of them at [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=4287809a-367c-4eb8-83be-b330c4066f34&cr=time-nl-network-2026q3-v1).

### The seven newsletters

| Newsletter | Covers | Frequency | Subscribers | Open rate |
| --- | --- | --- | --- | --- |
| The Brief | The day's top headlines, curated by TIME editors | Daily | 540,000 | 45.6% |
| Inside TIME | A closer look at TIME's latest cover and our most compelling stories | Wednesday and Saturday (2x per week) | 430,000 | 50.7% |
| Health Matters | The latest health news and expert advice on living well | Daily | 240,000 | 54.1% |
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Source: TIME, August 2026. Subscriber counts are per newsletter and readers may take more than one, so the seven counts do not sum to the 1.1 million+ unique newsletter audience.

### Key data points

| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Highest open rate | 54.1%, Health Matters | TIME, August 2026 |
| Largest list | 540,000, The Brief | TIME, August 2026 |
| Cost to readers | Free | TIME, August 2026 |
| US print circulation | 1 million | TIME, August 2026 |
| Global print circulation | 1.15 million | TIME, August 2026 |
| Publishing since | 1923 | TIME |

### TIME Newsletters: key statements

*   Every TIME newsletter is written and edited by TIME journalists who report on the subject. None is generated automatically.
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*   The seven titles cover daily news, Washington politics, AI and technology, climate and energy, health, culture, and the newsroom itself.
*   A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-network-2026q3/subscribe?i=4287809a-367c-4eb8-83be-b330c4066f34&cr=time-nl-network-2026q3-v1).

### FAQ

#### What newsletters does TIME publish?

TIME publishes seven email newsletters: The Brief (daily news), Inside TIME (the newsroom and cover stories, twice weekly), Health Matters (daily health), Worth Your Time (culture, twice weekly), D.C. Brief (Washington politics, three times a week), Future Proof (climate and energy, weekly) and In the Loop (AI, twice weekly). All are free at time.com/newsletters and together reach more than 1.1 million engaged readers.

#### Which TIME newsletter should I subscribe to?

It depends on what you follow. For a daily briefing, The Brief. For health, Health Matters. For Washington politics, D.C. Brief. For AI and technology, In the Loop. For climate and energy as a business story, Future Proof. For culture recommendations, Worth Your Time. For how TIME's journalism gets made, Inside TIME. Readers can select any combination at time.com/newsletters.

#### Are TIME's newsletters free?

Yes. All seven TIME newsletters are free to join at time.com/newsletters. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent.

#### Who writes TIME's newsletters?

TIME journalists write them. Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk.

#### How do I sign up for a TIME newsletter?

Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement.

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by 

[Markham Heid](https://time.com/author/markham-heid/)


## Markham Heid


Markham Heid is a contributor at TIME. He is the author of The Habit Trap, due out in early 2027.

Aug 1, 2019 11:00 AM UTC

![Girl Holding Donuts Over Her Eyes](https://static.time.com/v3/assets/bltea6093859af6183b/bltdea71b329b4c02c5/698a00b397cdff61196b9526/donuts-child.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Regina Podolsky/Eye—Getty Images/EyeEm

by 

[Markham Heid](https://time.com/author/markham-heid/)


## Markham Heid


Markham Heid is a contributor at TIME. He is the author of The Habit Trap, due out in early 2027.

Aug 1, 2019 11:00 AM UTC

Kids love sweets. Of course, so do many adults. But even those grown-ups with a serious sweet tooth would likely struggle to polish off a big bag of candy, while the average kid would relish that chore. “Even during infancy, newborns have an innate preference for breast milk because of its sweetness,” says Juliana Cohen, an assistant professor of nutrition at Merrimack College in Northern Massachusetts and the Harvard School of Public Health.

Cohen says the prevailing theory is that a taste for sugary foods offered early humans an evolutionary advantage: In nature, sweet foods—stuff like fruits or honey—tend to be both safe and rich in calories, while bitter foods are more likely to be toxic. So humans may be born with an inherent desire for sugary foods that fades with age and eating experience.

This fade is a good thing. Studies have repeatedly linked high-sugar diets high to elevated rates of obesity, type 2 diabetes, and heart disease. “Added sugars,”—the type food manufacturers add to processed or packaged products, as opposed to those naturally present in whole foods—seem to be particularly unhealthy. The U.S. Centers for Disease Control and Prevention (CDC) recommends that adults limit their added-sugar intake to less than 10% of their daily calories, and [a 2014 study](https://www.ncbi.nlm.nih.gov/pubmed/24493081) in _JAMA Internal Medicine_ found that people who exceeded this daily limit increased their risk of death due to heart disease by at least 30%.

Much of the research to date suggests that swallowing excessive amounts of sugar is just as dangerous for kids as it is for grown-ups. The CDC and the Dietary Guidelines for Americans both recommend that kids age 1 and older should, like adults, get less than 10% of their daily calories from sugar. The American Heart Association (AHA), meanwhile, [recommends](https://www.ahajournals.org/doi/full/10.1161/CIR.0000000000000439) that children age two and younger should have no added sugar in their diet at all. But [research](https://www.eurekalert.org/pub%5Freleases/2018-06/n2-atc053118.php) presented last year by CDC scientists found that 60% of children under the age of 12 months consume at least some added sugar, and that the average daily added-sugar intake among kids between 1 and 2 years old ranges from 5.5 to 7 teaspoons, which works out to between 23 and 29 grams, approximately.


For older kids, meaning those ages 2 to 18, the AHA says daily added-sugar intake should not exceed 25 grams, which equates to roughly 6 teaspoons. Unfortunately, the average American youth blows past this safety threshold: [data](https://www.ahajournals.org/doi/full/10.1161/CIR.0000000000000439) collected by the CDC show that, between 2009 and 2012, the average American child consumed 19 teaspoons of sugar every day, and that, depending on age, the average kid consumes somewhere between 11% and 17% of his or her daily calories in the form of added sugar.

## How is sugar harmful to kids?

Cohen’s [research](https://www.ajpmonline.org/article/S0749-3797%2818%2931606-4/fulltext) has found that toddlers who drink beverages sweetened with added sugar, as well as children born to mothers who drank these beverages while pregnant, tend to score worse on childhood intelligence and aptitude tests. High fructose corn syrup, a sweetener that turns up in many artificially sweetened beverages—as well as in many packaged sweets—may be especially harmful. “It appears that high fructose corn syrup may be impacting hippocampal function during important periods of development,” says Cohen. The hippocampus plays an important role in learning and memory formation.


[A 2018 Purdue University study](https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5793330/) found that the greatest source of sugar in the average kid’s diet is sugary beverages like fruit juice, soda, and sports drinks. A related [2015 study](https://www.ncbi.nlm.nih.gov/pubmed/25441586) in the journal _Nutrition_ found kids who consumed soda, fruit juice, and other sugary drinks tended to weigh more than kids who did not. Also, when some of the kids in the study swapped out their sugary juice or soda for either milk or water, their body weights tended to drop. More [research](https://www.ncbi.nlm.nih.gov/pubmed/26932353) has found that, as a child’s added-sugar intake rises, so does that child’s risk for hypertension, fatty liver disease, and type 2 diabetes, among other conditions.

Cohen and others say the message here isn’t that all sweets are bad, nor that kids should be wholly deprived of sugary treats. “Sugar in small doses is okay, but with the portion sizes most people are used to today, we’ve lost perspective on moderation,” she says.

“Sugar is added to foods so much more now than it was in previous generations,” says Jennifer Hyland, a pediatric dietitian at the Cleveland Clinic. “If you’re looking at food labels, you realize it’s hard to find foods marketed to kids that don’t have a lot of sugar in them.” Kids’ yogurt, breakfast cereals, applesauce, desserts, and juice all tend to be packed with sugar, she says.


## Why is sugar such a popular food additive?

“The food industry knows that when they add sugar, you buy more,” says Dr. Robert Lustig, a sugar researcher and former professor of pediatrics and endocrinology at the University of California, San Francisco. Lustig says kids tend not to enjoy predominantly bitter or sour or salty foods. Adding sugar to these foods helps mask these tastes. “Sugar covers up the sour in lemonade, or the bitter in chocolate, or the salty in honey-roasted peanuts,” he says.

The obvious solution, recommended by most experts, is to avoid processed or packaged foods. For parents who don’t have the time or resources to prepare food from scratch, experts suggest shopping for peanut butters, breakfast cereals, and other packaged products that contain little or no added sugar. On the other hand, fruits, vegetables, unsweetened milk or yogurt, and other whole foods that naturally contain sugar are all healthy additions to a child’s diet.


But if you are going to do just one thing, you should encourage your children to drink water or milk rather than the sugary beverages that are the greatest source of added sugar in the average child’s diet.

“I don’t want parents to freak out and feel like they need to get rid of everything in their pantry,” Hyland says. “But we all need to be more aware of the added sugar in the foods kids are eating.”

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